1. Copyright and content ownership

© DigitalTeddy Solutions Ltd. All rights reserved.

Unless otherwise stated, all content published on this website, including but not limited to written content, reports, articles, diagrams, models, frameworks, methodologies, branding, visual design, and graphical assets, is the intellectual property of DigitalTeddy Solutions Ltd. This content is protected under the Copyright, Designs and Patents Act 1988 and other applicable UK intellectual property legislation.

No part of this website may be copied, reproduced, republished, distributed, stored, adapted, or transmitted in any form or by any means without the prior written consent of DigitalTeddy Solutions Ltd., except where permitted under applicable law.

2. Trademarks and design marks

All trademarks, service marks, trade names, logos, and design marks displayed on this website are the property of DigitalTeddy Solutions Ltd. or their respective owners. These are used for identification purposes only and remain the intellectual property of their owners.

Nothing contained on this website should be interpreted as granting, by implication or otherwise, any licence or right to use any trademark, logo, or design mark without express written permission from the relevant rights holder.

3. Use of artificial intelligence and large language models

Some content published on this website is created, enhanced, or informed through the use of artificial intelligence tools, including large language models (LLMs). These tools are used as assistive technologies only, operating under human direction, review, and editorial control.

In line with guidance issued by the UK Information Commissioner’s Office (ICO), DigitalTeddy Solutions Ltd. applies the following principles to its use of AI:

  • Human oversight and accountability
    All AI-assisted outputs are reviewed and curated by humans. AI tools do not operate autonomously in decision-making or advisory contexts.
  • Transparency and fairness
    AI is used to support clarity, efficiency, and insight generation, not to obscure authorship, accountability, or responsibility.
  • Purpose limitation
    AI tools are used to assist content creation, analysis, ideation, and refinement. They do not replace professional judgement or advisory responsibility.
  • Data minimisation and protection
    Confidential, proprietary, or client-identifiable information is not used to train public AI models.

DigitalTeddy Solutions Ltd. retains full ownership of all original content, insights, analysis, and conclusions produced through AI-assisted workflows.

4. Data protection and consistency with the Privacy Policy

Where personal data is processed in connection with this website, it is handled in accordance with:

  • The UK General Data Protection Regulation (UK GDPR)
  • The Data Protection Act 2018
  • Guidance issued by the ICO

Details regarding what personal data is collected, the lawful bases for processing, data subject rights, retention, and contact information are set out in the Privacy Policy, which should be read alongside this statement. In the event of any inconsistency, the Privacy Policy takes precedence in respect of personal data processing.

5. Professional judgement and limitations of information

Content on this website is provided for general information purposes only. It does not constitute legal, financial, regulatory, or professional advice, nor should it be relied upon as such.

While reasonable care is taken to ensure accuracy and relevance at the time of publication, DigitalTeddy Solutions Ltd. makes no warranties or representations regarding completeness, timeliness, or suitability for any particular purpose. Use of information from this site is at the reader’s own risk.